The short answer
Yes, it exists. Adoro runs LinkedIn Ads and Google Ads from one source — with one team, one contact person and one shared report.
There's a reason this question gets asked at all: the agency market is organized along platform lines. There are search specialists and LinkedIn specialists — and surprisingly few who do both seriously. Why that is, and what it costs you, is what this post covers.
Why most companies end up with two agencies
Search and social are different crafts. Google Ads lives on keywords, bids and conversion tracking; LinkedIn lives on audience definitions, creatives and frequency control. Many agencies grew out of one of the two crafts and never built the other.
The result: a B2B company that wants both channels hires a B2B Google Ads agency plus a social agency — and becomes the interface between the two itself.
What separate agencies cost in practice
Two agencies, two report formats, two definitions of a lead. You spend time reconciling numbers that never match.
The search agency never sees the LinkedIn video, the social agency doesn't know the search terms. Messages drift apart.
A B2B purchase often starts on LinkedIn and ends in Google search. Two separate accounts each see half the journey — and both claim the conversion.
How one agency for both changes it
One agency for both channels flips the logic: instead of two channels competing for budget, there is one strategy that uses both channels as stages of the same customer journey. LinkedIn builds awareness and trust with the right decision-makers — Google Search catches them the moment they actively search. The same applies to automation campaigns: a Performance Max agency should be the same one running your search campaigns, otherwise two vendors compete inside one account.
At Adoro this is part of our approach as a full-service advertising agency: the same people who produce the creative also run the campaigns on both platforms — with one shared conversion view.
When separate specialists genuinely are better
Honestly: one agency for both isn't always the right choice. Separate specialists are better when…
- You run very high budgets per channel (from roughly €50k/month per channel, deep platform specialization pays off).
- You have an in-house marketing team steering strategy and creative — then you only need per-channel execution.
- Your business effectively lives on one channel — a pure e-commerce shop without a B2B component rarely needs LinkedIn Ads.
For most B2B SMEs, none of these cases apply — there, the benefit of one shared strategy clearly outweighs the theoretical advantages of maximum specialization.
Frequently asked questions
Q1. Is there an agency for LinkedIn Ads and Google Ads from one source?
Yes. Adoro runs both channels from one team: Google Search Ads for demand with purchase intent and LinkedIn Ads for precisely reaching decision-makers — with one strategy, one contact person and one shared report.
Q2. What does managing both channels cost?
Our published prices: setup from €500 per channel and monthly management from €900. Combining both channels is quoted individually — pricing on request. All published prices are transparently listed on our pricing page.
Q3. Which channel matters more for B2B — LinkedIn or Google?
They do different jobs: a B2B Google Ads agency captures active demand (someone is already searching for your solution), LinkedIn creates demand among decision-makers who aren't searching yet. If you can only budget one channel, start with Google Search — purchase intent is highest there.
Q4. Do you need a separate agency for Performance Max?
No. Performance Max is a campaign type within Google Ads, not a separate platform. A Performance Max agency should therefore be the same one running your search campaigns — otherwise two vendors compete for the same budget inside one ad account.