Your story, read by industry.
I write researched posts about European industrial companies. No ad budget.
Impressions of individual posts. Source: LinkedIn analytics of my own profile.
94 to 97 percent of the reach comes from outside my network.
You are not buying a contact list. You are buying the algorithm's distribution into a professional public.
Audience focus
Roughly a quarter to 38 percent of readers come from companies with more than 10,001 employees.
Profile visits from ZEISS SMT and ZEISS Group after the ZEISS post.
Where the profile visits came from after the ASML post.
of the readership of the Bosch post were Bosch employees.
Reach data from my own editorial LinkedIn posts (as of 08/2026). ZEISS, ASML, Bosch and TRUMPF were subjects of these posts — not clients.
Whose stories I write — and whose I don't.
I only write about companies whose story has a core of dependency or scarcity: something only they can do — or something an entire industry would stall without.
„80 percent of the world's tungsten comes from a single country.“
„Only one company in the world can build this machine.“
„Without this company there would be no modern AI chips.“
Without that core I don't take the assignment — because I can't deliver the reach.
Editorial or paid.
Editorial
- Free.
- I choose the companies myself.
- No commitment, no approval rights, no money.
Paid
- A company story labelled as advertising.
- Same craft, same research, same formula.
- Your company as the subject.
The editorial calendar stays untouched — that is exactly what makes a paid post worth something.
Three packages, one standard.
| Included | Basic €1,000 | Recommended Plus €1,900 | Premium €3,500 |
|---|---|---|---|
| Research + full fact check | ● | ● | ● |
| Post following my formula, AI image | ● | ● | ● |
| 3 prepared first comments | ● | ● | ● |
| Labelled as advertising | ● | ● | ● |
| Analytics report after 14 days | ● | ● | ● |
| English version, three weeks later | — | ● | ● |
| Second post after 4 weeks | — | ● | ● |
| 4 posts for your personal profile, images included | — | — | ● |
| Usage rights to all images | — | — | ● |
English version
The same story, three weeks later in English. My most-read post was in English: 38,432 impressions versus 18,315 for the best German one.
Second post after 4 weeks
Lands once the first has already built its audience.
4 posts for your personal profile
Your name, your voice, my work — personal profiles reach many times more than company pages.
If the post does not reach 5,000 impressions within one month, I write you an additional post free of charge.
- Publication on Tuesdays and Thursdays.
- At most two paid slots per month. The rest stays editorial.
- The next free slot is included in the price.
- Preferred date — for a trade fair, launch or funding round: €500 surcharge.
Labelled as advertising. Always.
Every paid post is labelled as advertising. That protects the credibility of the format — and with it, of your post.
No copy approval.
You get one fact-check pass: you verify the numbers, not my sentences.
„The moment a post sounds like it went through approval, nobody reads it.“
Anastasia, Vienna.
One person, not an agency. Years in Nordic industrial manufacturing, including the Sandvik environment, plus a stint at Philips. She writes researched LinkedIn stories about European industrial companies — Tuesdays and Thursdays.
Tell me your story.
A short intro call is enough to find out whether your story has the core it needs. No sales pitch — an assessment.
I run the AI creative studio Adoro (adoroads.com) in Vienna and produce video and image material for technical companies. Offer on request.