AI Analyzer Tutorial
Learn how to use our AI Analyzer to generate actionable recommendations from audit data.
What is the AI Analyzer?
The AI Analyzer is an advanced analysis feature that interprets your audit results and generates concrete, prioritized action recommendations. It considers industry benchmarks, best practices, and your specific account data to deliver tailored optimization suggestions.
What the AI Can Do
Recognize Patterns
Identifies hidden connections between different account issues
Prioritize
Sorts recommendations by potential impact and implementation effort
Generate Ad Copy
Creates specific ad texts based on your products and audiences
Improve Targeting
Suggests new audiences and interest categories
How to Use the AI Analyzer
Run Audit First
Complete a full audit first
- Upload your campaign data or enter it manually
- Wait until all categories are analyzed
- Review results in the spreadsheet view
- Ensure enough data is available for analysis
Tipp: The more data you provide, the more precise the AI recommendations will be.
Start AI Analysis
Activate the intelligent analysis
- Click "Start AI Analysis" in the audit tool
- The AI analyzes all audit results and scores
- The process takes about 10-20 seconds
- Wait until the complete analysis is finished
Tipp: The AI considers all categories together, not in isolation.
Understand Recommendations
Interpret the AI results correctly
- Read the Executive Summary for an overview
- Check critical issues first (marked in red)
- Note the priority and estimated effort
- Understand the reasoning behind each recommendation
Tipp: Focus on "Quick Wins" – high impact with low effort.
Use Ad Copy
Leverage the generated ad texts
- The AI generates headlines and descriptions
- Texts are based on best practices and your data
- Adapt suggestions to your brand voice
- Test different variations against each other
Tipp: Use texts as a starting point – your industry knowledge remains important.
Implement Targeting
Apply the targeting suggestions
- Review suggested interest categories
- Create new Custom Audiences
- Test Lookalike Audiences in different sizes
- Implement Exclusion Audiences
Tipp: Start with small test budgets for new audiences.
What You Get
Executive Summary
Brief summary of the most important findings in 2-3 sentences
"Your account shows critical tracking gaps and inefficient budget distribution. Priority 1 should be the Conversion API setup."
Critical Issues
The 3-5 most urgent problems that need immediate attention
"Conversion API not active – you're losing an estimated 30% of conversions in tracking."
Prioritized Recommendations
Specific actions with priority (High/Medium/Low) and effort (Easy/Medium/Complex)
"Create 2-3 new ad sets with Lookalike Audiences of your buyers. Priority: High, Effort: Easy"
Ad Copy Suggestions
Ready-to-use ad texts based on your products and audiences
"Primary Text: Discover [Product] – Over 10,000 satisfied customers. Get -20% off now!"
Targeting Recommendations
New audiences and interest categories to test
"Interests: Online Shopping, E-Commerce, Brand Affinity. Lookalike: 1% of website visitors"
Use Cases
Account Takeover
Quickly understand the main issues of a new client account and create an action plan.
Client Reporting
Include AI-generated insights in monthly reports for more value.
Strategy Development
Use data-based recommendations as foundation for quarterly plans.
Troubleshooting
Quickly identify causes when performance drops.
Frequently Asked Questions
How accurate are the AI recommendations?
The AI is based on proven best practices and industry benchmarks. Recommendations should be seen as a starting point – your industry knowledge and experience remain important for final implementation.
Can I repeat the analysis?
Yes, you can start the AI analysis as many times as you want. With the same data, you'll receive consistent recommendations.
Is my data stored?
Data is only used for the duration of the analysis and is not permanently stored. Your campaign data remains private.