Capture Attention in 15 Seconds
Stories let your business speak in the most popular mobile format. Promote flash sales, share limited-time offers, and connect in a fun, authentic way.
Why Choose Facebook Stories Ads
The immersive full-screen format for mobile customers
Daily Active
73% of consumers view Stories daily
Full-Screen Experience
Native, immersive mobile format without distractions
Interactive
Polls, questions, swipe-up and more
Authentic
Genuine and relatable – less polish required
How Facebook Stories Ads Work
Create a vertical image or video (15 seconds).
- 9:16 format (full-screen mobile)
- Add interactive features
- More authentic than feed ads
Choose your audience and add swipe-up action.
- Integrate polls and questions
- Direct links to offers
- Location-based targeting
Your story appears between organic stories of your audience.
- 24 hours visibility
- Create urgency
- Mobile-first placement
Perfect for These Business Types
Coffee Shop
Announcing today's daily special
Hair Stylist
Showing before-after transformation
Community Store
Inviting to an event or opening
Auto Service
Advertising weekend discounts
Fitness Studio
Daily workout tips and offers
Restaurant
Featuring limited-time menu specials
Solve These Challenges
Problem
My promotions aren't urgent or visible
Solution
Stories disappear after 24 hours – creating natural urgency. Your offer appears directly between stories from friends and family, guaranteeing maximum attention.
Problem
I need to reach mobile-only customers
Solution
Stories are 100% optimized for mobile devices. 95% of Facebook users access via smartphones – Stories are the native format for this audience and achieve highest engagement rates.
Problem
My ads look too corporate—need more authenticity
Solution
Stories allow raw, unpolished content. Show real moments, behind-the-scenes, quick updates. Users expect authenticity here, not perfection – this lowers your production costs and increases connection.
Proven Performance Numbers
Completion rate – watched until the end
Higher conversion than feed ads
Of consumers view Stories daily
Creates natural urgency
Frequently Asked Questions about Facebook Stories Ads
Everything you need to know about Facebook Stories Ads
Connect fast, ignite action!
Start your first Facebook Stories Ad today and reach mobile customers in the most popular content format.