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Aviation
Completed
B2B Marketing Strategy

Quest Aeronautics GmbH

Complete 12-Month Marketing Strategy for Aircraft Ownership Advisory

The Challenge

Quest Aeronautics, a specialized consulting service for aircraft owners in the DACH region, needed a comprehensive marketing strategy to systematically acquire new customers.

  • Niche B2B service without clear positioning
  • No structured lead generation
  • Goal: 2-4 new consulting customers in 2026
  • Budget: €24,000 annual budget
  • Target audience: Private pilots & aircraft buyers (35-60 years)

Our Solution

Development of a complete marketing strategy based on the 7-11-4 formula and systematic lead generation.

7-11-4 Marketing Formula

7 hours content, 11 touchpoint types, 4 experiences (webinars, events, communities)

Content & Webinars

40+ blog posts, monthly webinar series, aviation-specific content

Email Automation

Welcome sequence, nurture campaigns, event promotion via Brevo

SEO & Paid Ads

Google Ads for aviation keywords, SEO optimization, Facebook Ads for target audience

12-Month Calendar

Detailed content calendar with monthly campaigns and events

Community Strategy

Engagement in flying clubs, aviation forums, offline events

Conversion Funnel

2026 Projections (12 months)

Website Visitors
100%
2,500+
Email Signups
8%
200
Webinar Registrations
5.8%
145
Consultations Booked
2%
50+
New Customers
0.16%
2-4

Deliverables

Complete 12-month marketing strategy
Quick-win plan for January 2026
Email sequences & automation setup
Content calendar with 40+ blog post topics
GA4 tracking setup guide
Keywords & social media strategy
Flying clubs contact list
Offline events & community plan
Budget allocation (€24k)
KPI dashboard & tracking

Results & Projections

2-4
Customer Target
New consulting customers 2026
50+
Consultations
Booked consultations
2,500+
Website Traffic
Annual visitors
€24k
Annual Budget
Marketing investment
"Before working with Anastasia I had ideas but no map. She gave me clarity, structure and a step-by-step plan I could actually follow. As a technical founder, I loved that the strategy showed exactly who to reach, which channels to use (SEO + Google Ads) and what problems to write and speak about to attract warm leads."
Sebastian Neudorfer
Founder, Quest Aeronautics GmbH

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